How Lindsay Deidda Beat The Italian Economic Crisis By Hiring Herself As A Freelance Copywriter

Haris Halkic: Hi Lindsay, thanks a lot for agreeing to share your best tips on copywriting and your background. Let’s start with how you got started in copywriting? Please, tell us more about your story.

Lindsay Deidda: Hi Haris, thanks for inviting me to share my story. So how did I get started?

Well, I’ve always wanted a writing-based career of some kind. After finishing a degree in English, I initially planned to go into publishing.

But life got in the way. My personal circumstances at the time meant I was moving backwards and forwards between the UK and Australia, and my career plans eventually ended up on the back burner.

Read moreHow Lindsay Deidda Beat The Italian Economic Crisis By Hiring Herself As A Freelance Copywriter

How Graeme Piper Became A Freelance Copywriter And His Advice To Everybody Starting Out

Graeme_Piper_CopywriterHaris Halkic: Hi Graeme, thanks a lot for agreeing to share your best tips on copywriting and your background. Let’s start with how you got started in copywriting? Please, tell us more about your story.

Graeme Piper: I joined an in-house marketing team in 2006, which was a progression from being a Mac artwork for the previous 10 years, and a printer before that. I became Assistant Manager in 2012 and I started writing copy in 2014.

My boss handed me an opportunity to write a 16-page brochure. I liked writing it and he liked the results, so that was when I figured a career shift could work for me.

Read moreHow Graeme Piper Became A Freelance Copywriter And His Advice To Everybody Starting Out

Freelance Copywriter Ginette Gower On How To Tell Compelling Stories

Haris Halkic: Hi Ginette, thanks a lot for agreeing to share your best tips on copywriting and your background. Let’s start with how you got started in copywriting? Please, tell us more about your story.

Ginette Gower: I have worked in corporate life for most of my career except for a spell freelancing in 2002-03.  Most of this has been in communications, PR and marketing roles, including Head of Department. During my time at Thames Valley Chamber of Commerce, I edited its magazine, Business Voice and featured many great business stories.  When I needed to step down from a full time role in November 2017 for family reasons, I decided to concentrate on storytelling and content development for SMEs.

Read moreFreelance Copywriter Ginette Gower On How To Tell Compelling Stories

Freelance Copywriter And Book Author Chris Worth On How To Build A Sustainable Copywriting Business

Haris: Hi Chris, thanks a lot for agreeing to share your best tips copywriting and your background. Let’s start with how you got started in copywriting? Please, tell us more about your story.

Chris: I’m from a very, very small place, and wanted to live my life in a much, much bigger one. So I dropped out of school early and travelled a lot – ended up in Tokyo completing cargo documents for import and exports, what these days you’d call “microcontent”!

I learned about international trade and technology products – real down-and-dirty stuff, battery packs and adapter plugs – which led to a job in Hong Kong with a large technology trade publisher. Another couple of years later I joined the ad agency Ogilvy & Mather in Singapore. Yet more years on I won WPP’s “Atticus” award, which took me to Paris! In those years I wrote something like 200 campaigns, many of which ran in multiple markets in different languages.

Read moreFreelance Copywriter And Book Author Chris Worth On How To Build A Sustainable Copywriting Business

Interview with Freelance Copywriter Brit McGinnis On Starting Her Copywriting Career

Haris: First of all, thanks a lot for agreeing to share your best tips on copywriting and your background. Let’s start with how you got started in copywriting? Please, tell us more about your story.

Brit: I was a freelance writer and reporter for a few years out of college. It was a great career path, but the lack of overall support for those in the profession worried me. I also saw the state of journalism changing and wanted something with far more control.

Haris: How did you transition to freelance copywriting from the job you had before? What advice would you give to someone in a similar situation?

Brit: The biggest thing I did was give myself a title and a future company name. Having a business of my own forced me to take my business and prospecting efforts seriously. If you can see it, you can do it.

I had to be honest with myself about how much journalism wasn’t working for me as a field. I loved it so much! But I needed to accept the fact that I craved more stability and control over my own pay. So I slowly phased in more copywriting work until it was finally out of my lineup. That’s how I would advise anyone else do it.

Haris: Getting clients is one of the greatest challenges for freelance copywriters. Could you tell us more about how you get clients?

Read moreInterview with Freelance Copywriter Brit McGinnis On Starting Her Copywriting Career

Interview With Freelance Copywriter Bisma Hashmi – “I Enjoy The Perfect Work-Life-Balance And Have More Time For My Kids.”

Haris: Hi Bisma, first of all, thanks a lot for agreeing to share your best tips on copywriting and your background. Let’s start with how you got started in copywriting? Please, tell us more about your story.

Bisma: My pleasure 🙂 Thank you for giving me the opportunity to share my story. Luckily, for me copywriting came along without any major plans or struggles.

I have had a passion for writing since I was little. I worked on the school newspaper at the age of 10. When I was 15 or 16, I used to contribute regularly to national and international magazines for kids. I wrote plays at school and later at university.

However, all throughout this time, writing was only an enjoyment for me, a break from the routine work. I studied to become an electrical engineer. Worked for a while, as an engineer. When I became a mum and took a career break, I again took up writing to get an escape from the busy and monotonous life. It was then that it dawned upon me. Turning my passion for writing into a career would be the ideal choice for me. I took my first copywriting job in 2010 and since then there was no looking back.

Read moreInterview With Freelance Copywriter Bisma Hashmi – “I Enjoy The Perfect Work-Life-Balance And Have More Time For My Kids.”

Interview With Copywriter Matthew Katz – How To Get Clients Through Referrals

Haris: Hi Matthew, first of all, thanks a lot for agreeing to share your best tips on copywriting and your background. Let’s start with how you got started in copywriting? Please, tell us more about your story.

Matthew: I was lucky enough to land a job with Agora, way back in January 1999 where I started out as a marketing assistant. After wearing a number of different hats, around 2002, Karen Reddel reached out to me about a creative manager position with their brand new supplement company, Northstar Nutritionals.

It was my job to hire copywriters and designers to develop marketing promotions for our new line of supplements. And it was great—I’ve always been passionate about natural and complementary medicine, so getting paid to develop creative about products I was legitimately excited about was fantastic.

Read moreInterview With Copywriter Matthew Katz – How To Get Clients Through Referrals